FRACTIONAL MARKETING PARTNER
Senior-level marketing leadership without the full-time hire.
Fractional partnerships are designed for teams who are growing, evolving, or navigating change and need experienced guidance to stay focused and aligned.
WHO THIS IS FOR
This engagement is a good fit if you:
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Have momentum, but marketing feels fragmented or reactive
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Need strategic leadership, not just execution
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Want consistency across brand, content, and channels
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Don’t need (or want) a full-time hire yet
Typical partners include founders, consultants, service-based businesses, and small teams who need someone to own the marketing function, not just manage tasks.
WHAT I DO AS YOUR FRACTIONAL PARTNER
Fractional work is customized, but often includes:
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Marketing strategy and planning
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Brand positioning and messaging oversight
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Content direction and editorial planning
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Website and funnel optimization
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Campaign and launch support
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Cross-channel consistency (site, email, social)
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Internal alignment and prioritization
I focus on what actually moves the business forward, not busywork.
HOW WE WORK TOGETHER
Most fractional partnerships include:
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A monthly retainer
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A defined scope and priorities
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Weekly or bi-weekly check-ins
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Ongoing strategic guidance and execution oversight
I work collaboratively with you and any existing team members, agencies, or contractors to ensure everything stays aligned and intentional.